Bei Hu is a multi-disciplinary designer who is passionate about the intersection of design, technology and storytelling. She is a creative and wide-ranging thinker who can frame a project strategically and bring it to the highest degree of finish and execution. She has experience in user experience design, graphic design, 3D design and illustration.

She holds a Master's in Interactive Telecommunications from NYU, a MFA in Design from China Central Academy of Fine Arts(CAFA), and a BFA in Visual Communication from CAFA. She has extensive experience from designing brand systems and digital user experiences across various platforms to creating immersive multi-sensory experiences. Her works have been recognized for design excellence by Graphic Design USA(GDUSA) and Communication Arts(CA).

With a strong background in interaction design and visual communication, she brings a diverse range of skills to the table, including user experience design, graphic design, brand identity, typography, 3D design, and illustration. She see herself as a active designer and conceptual thinker that construct meaning in social and cultural context through design practice. 

When not designing, she enjoys watercoloring and travelling around the world.

You can get in touch here:
︎  ︎ hubei_becca


Graphic Design USA, American Digital Design Award, 2023

Communication Arts 2023 Interactive Competition Finalist, 2022

National Design Master Award 2020 Excellence Award, 2021

DESIGNNOVA Awards Innovation Design Competition Finalist,  2019

The Red Burns Scholarship, NYU, 2022

TSOA (Tisch School of the Arts) Graduate Scholarship, NYU, 2020

CAFA Graduate Student Full Scholarship, 2019-2021

China National Scholarship, the highest level scholarship in China, 2018

CAFA Excellent Student Scholarship, First Prize, 2018


Tisch School of the Arts, New York University
Interactive Telecommunication Program (ITP) M.P.S


China Central Academy of Fine Arts (CAFA)
School of Design (SD), M.F.A in Art and Design


China Central Academy of Fine Arts (CAFA)
School of Design (SD), B.F.A. Major: Visual Communication, Minor: Digital Media, GPA: 3.46

Maryland Institute College of Art (MICA)
Graphic Design Department, exchange program



NYU ITP 2023 Spring Show, Thsis Show
Tisch school of the arts, NYC, 2023

CAFA MFA Degree Show
CAFA, Beijing, China, 2022

Apart/Together Exhibition at FSU MoFA - OUR SKY PROJECT 2020

Florida State University(FSU), Museum of Fine Arts(MoFA), Tallahassee, FL, USA, 2020
The 13th National Exhibition of Fine Arts, China 2019 Experimental Art - OUR SKY PROJECT / Top 10% of 800 entries selected across China, the most authoritative exhibition in Chinese art circle

Silk Road International Cultural Exchange Center, Hebei Province, China, 2019

CAFA BFA Degree Show

CAFA, Beijing, China, 2019
CAFA Student Excellent Works Exhibition 

CAFA, Beijing, China, 2017 & 2018
Inheritance & Creation 2018 Cross-Strait College Student Chinese Characters Design Conference Exhibition

Nanjing, China, 2018

Blurry Edges Interactive Projection Space Exhibition, CAFA
CAFA, Beijing, China, 2017
2117+90’s Artists New Works Exhibition / Showcasing cutting-edge works by six young artists

CAFA, Beijing, China, 2017

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